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William Staub Obituary

William Staub (Associated Press)
William Staub (Associated Press)
NEWARK, New Jersey (AP) — William Staub, who took the treadmill — that ubiquitous piece of exercise equipment that is loved and loathed by millions — into homes and gyms, has died. He was 96 and had been spied on a treadmill as recently as two months ago.

He died Thursday at his home in Clifton, New Jersey, his son Gerald said.

Staub, a mechanical engineer, built and marketed his first treadmill in the late 1960s — 40 steel rollers covered by an orange belt, a gray cover over the motor, and orange dials to determine time and speed. Staub envisioned it as a tool for people who wanted to run or walk outside but didn't because of inclement weather, less-than-ideal circumstances or creative excuses, his son said.

At the time, the treadmill was almost exclusively used by doctors, said Dr. Kenneth Cooper, a health and fitness pioneer who used the machine to perform stress tests. William Staub, who didn't exercise at the time, read Cooper's 1968 book "Aerobics," which espoused the health benefits of exercise.

"Dr. Cooper said if you ran a mile in 8 minutes and did it four to five times a week, you would always be in a good fitness category," Gerald Staub said. "He said even I — no excuses — I can afford 8 minutes. That's what excited him about it."

The book mentioned a treadmill, and William Staub wanted to develop it commercially so people could run their 8-minute miles indoors.

"The treadmills we were using were very expensive, but there wasn't one on the market for the masses. And that's why he said, 'We need this,'" Cooper said. "I encouraged it. I said, 'If you can develop a treadmill that could be used in a home or an apartment it would be a slam dunk.' And it was."

At the time, William Staub owned an aerospace company called Besco but soon focused on selling his treadmill, the PaceMaster, through a company he called Aerobics Inc. William Staub sold it to Gerald and another son in the 1990s, and the company folded in 2010.

"I don't think he thought it was going to be quite as big as it was," Gerald Staub said.

Staub was born in Philadelphia on Nov. 3, 1915. His wife, Dorothy, died in 2007, and a daughter in 1977. Survivors include four sons and two daughters.

Staub was fastidious about his diet and ate the same lunch for years at a time; tomato soup, toast and tea for a while, then a tomato sandwich with a slice of cheese and lettuce, Gerald Staub said. He was a lifelong bowler who once owned a bowling alley and loved to water ski and build model airplanes.

And he became a lifelong devotee of the treadmill.

"I saw him on the treadmill just a couple months ago," Gerald Staub said.

KATIE ZEZIMA,Associated Press

Copyright © 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
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Published in Star-Ledger from July 21 to July 23, 2012
William Edward Staub, 96, of Clifton, N.J., died Thursday at home, surrounded by his loving family. Funeral services will be at 10:30 a.m. Monday at Bizub-Parker Funeral Home, 47 Main St., Little... Read Obituary
STAUB William Edward, 96, of Clifton, died Thursday at home surrounded by his loving family. Born in Philadelphia, Pa., Mr. Staub lived in Clifton since 1939 with his loving wife, Dorothy (of... Read Obituary

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