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A Rock ’n’ Roll Voice / Nick Ehrhardt

A Rock ’n’ Roll Voice

Alex Kissire (Tyler Morning Telegraph)The “booming, 1960s rock ’n’ roll voice” of Alex Kissire, aka Alex Pride, who died in June at age 62, was familiar to radio listeners and television viewers across Texas.

According to his obituary, written by Tyler (Texas) Morning Telegraph writer Tim Monzingo, Kissire’s radio show The American Rock and Roll Countdown ran on KWRW 97.7 out of Rusk (Texas) and “entertained listeners with classic rock ’n’ roll hits and the history around the musicians and songs.”

Kissire’s relatives told Monzingo that the late disc jockey used his fame on the air waves to help such nonprofit organizations as East Texas Crisis Center and the Muscular Dystrophy Association.

“He loved to do crazy things,” Dianne Hanson, Kissire’s sister, said. “Raising money for muscular dystrophy for Jerry Lewis, he got this tag-along (trailer) out in front of Payless on the loop, made a framework for the thing, lifted him up 50 feet in the air and he stayed there for two or three days. He was on air every day getting (people) to raise money.”

Kissire went on to create programs that chronicled the lives of country music stars including the Young Country TV show.


This post was contributed by Alana Baranick, a freelance obituary writer who lives in Northeast Ohio. She is director of the Society of Professional Obituary Writers and chief author of Life on the Death Beat: A Handbook for Obituary Writers.