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Theodore "Ted" Wing

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Theodore "Ted" Wing Notice
Wing, Theodore "Ted" Entered Eternal Life on June 13, 2013, at the age of 92. Resident of Alexian Village former longtime resident of Mequon. Beloved husband for 53 years of the late Catherine (nee Powers). Loving father of William (Vielka) Wing, Richard (Diane) Wing and of the late Mary Ellen O'Keefe. Father-in-law of Stan O'Keefe. Proud grandfather of Michael, William (Melissa), Cillian and Shane Wing; and Thomas O'Keefe. Dear brother of Winnie (the late Byron) Biebel and of the late William Wing. Further survived by other relatives and good friends. Ted was born in West Bend, WI into a large Irish-American extended family with deep roots in southeastern Wisconsin dating back to the days of the Great Famine in Ireland. As was the case for many Irish families during the depression, Ted's family struggled economically; but despite that Ted's life on Milwaukee's East Side was enriched by his attendance at Holy Rosary Grade School and St. John Cathedral High School, as well as his participation in school and neighborhood sports like football, baseball, and tennis. In order to earn the money to go to college he worked summers at the Pabst Brewery and graduated from St. Norbert College in 1942. He actually finished his last semester of college at Notre Dame University where he proudly became part of what was known locally in South Bend, Indiana as the "Notre Dame Marines" - a group of mostly All-American football players from all over the country that the Marines had sent to Notre Dame to finish off their college work prior to starting Officer Candidate training at Parris Island, South Carolina. Ted loved his time under the "Golden Dome" but to his lasting credit, when he was offered the chance to receive his college diploma from Notre Dame, he thanked them, but said it should be from little St. Norbert College where he had done most of his studies - he did it because "it was the right thing to do." During World War II, Ted served as a 1st LT in the Marine Corps in the Pacific Theater, something he was always proud of. After the war he entered the advertising business with Cramer-Krasselt, starting as Production Manager in 1946 and later moving into account services. With his engaging personality, the advertising field was tailor made for him and he reveled in every aspect of the business. During the following years, Ted used his natural people skills accompanied by drive and a determination to succeed, to move up the ranks in his advertising career. He was elected Vice President in 1959, Executive Vice President and Director in 1968, President in 1978, Chairman in 1984 and Chairman of the Executive Committee and Treasurer in 1985. Under Ted's leadership and initiative, Cramer - Krasselt evolved from being a solid Wisconsin agency to become a nationally respected advertising force, expanding into the Chicago and Phoenix markets. He loved the interaction with the clients, marketing strategy and the full service side of the advertising business. He capped off a very successful 41 year career with his retirement in 1987. In 1990 Ted was elected to the Milwaukee Advertising Club Hall of Fame. Following his retirement he and his wife Catherine headed for Ireland, the land of their ancestors, for a 6 month sojourn. While there Ted enrolled in the University of Galway and expanded his knowledge by taking courses on Irish history, literature and political science. This was followed by other travels to various parts of Europe which he and Catherine thoroughly enjoyed. Retirement provided him with the opportunity to indulge in one of his passions - playing golf. He was a frequent and avid golfer at the Ozaukee Country Club and he immensely enjoyed the camaraderie on the golf course and in the clubhouse. As a proud Milwaukeean he firmly believed in civic participation for the betterment of the community. At various intervals he served on the Board of Directors for the Milwaukee Boys Club, the Better Business Bureau of Greater Milwaukee and the Milwaukee Blood Center. He held leadership positions in drives for the Milwaukee Heart Fund, the Friends of the Arts and the American Red Cross. He was a member of the Greater Milwaukee Committee and founding director of the Sponsor Our Kids scholarship fund. He was not only a devout Catholic, but an active one as well. From 1972-1978 he served on the Archbishop's Advisory Board and acted as Chairman of the Archbishop's Fund Appeal for several years. He was also a member of the Board of Trustees at Cardinal Stritch College (now University) and served as Chairman of the Board from 1982-1984. He received the Distinguished Alumni Achievement award from St. Norbert College in 1978. Needless to say he was an ardent fan of all Wisconsin sporting teams. Apart from his many accomplishments he considered it most important to be a good person. He was always a down to earth, generous, kind, wonderfully engaging and personable man who liked nothing better than stimulating conversation, characterized by his Irish wit and humor. In his later years when the advance of bone cancer precluded his playing golf, he regularly met up with friends for spirited breakfast sessions at Cafe 1505 in Mequon. He was thoroughly dedicated to and proud of his family. He was a loving and attentive father and we will all miss him tremendously. He was particularly devoted to his only daughter, Mary Ellen, during her long battle with breast cancer- which she ultimately lost. Once during a particularly bad period she asked him to drive to Madison to provide emotional support. Without hesitation, he jumped into his car and sped off despite a terrible thunderstorm sweeping across Wisconsin. Despite poor visibility due to sheets of rain lashing the windshield, and his own tears, he made it to Mary Ellen's home to be at her side. Ted was not one to do things halfway. He embraced everything with his characteristic gusto and zest for life. He lived his life centered on those things most important to him- his family, his friends, his Catholic faith, Cramer-Krasselt and the advertising business, the Marine Corps and Milwaukee. He frequently remarked that he felt so lucky and fortunate to have lived such a great life. With his generosity of spirit and unfailing good humor he will always be remembered and missed by all who knew him. Visitation will take place on Wednesday, June 19, from 5:00 to 7:00 PM at the Feerick Funeral Home. Celebration of the Mass of Christian Burial will take place on Thursday, at 12:00 noon, at Lumen Christi Catholic, 2700 West Mequon Road at the corner of Range Line Rd., Mequon. Interment will be private for the family. Memorials in Ted's name may be made to the , Wisconsin Region, P.O. Box 902, Pewaukee, WI 53072.

Published in Milwaukee Journal Sentinel on June 18, 2013
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