William B. Lusk(1931 - 2014)

Lusk, William B. 83, passed away at his home in Southlake on Tuesday. Bill was a man of strong character and principal, a leader in all respects. Being the first baby born January 1, 1931, was just the beginning of his long list of firsts. Bill grew up on a farm in Missouri and took over the operation of several hundred acres as well as the dairy at the age of 13. At the age of 15, he received a full scholarship to Drury College where he was a national honor scholar and President of his senior class. Bill graduated with a double major at the age of 19. Bill joined the Kappa Alpha Order and was President of his fraternity and his senior class while at college. He then served our country in the US Army during the Korean War. After being honorably discharged, he attended the University of Texas for a masters degree in economics which he also attained with honors. He met his wife, Diane, while at the University of Texas. Bill excelled in baseball, and track and field, receiving numerous trophies and awards. His love of sports and his natural athletic prowess were evident throughout his life as he enjoyed golfing, playing tennis, riding horses, fishing, and hunting. Bill spent many hours on his Sportfisherman and with his beloved hunting dogs. He was an Honorable Kentucky Colonel and enjoyed watching his horses race. He started his career as an agent with Aetna Life & Casualty and later became a vice president. At age 50, Bill became president of US Life Corporation and was president and CEO of its numerous subsidiaries. He later became president of Reserve Life. Bill served a director or trustee on numerous boards, such as Drury College, the Dartmouth Institute, Howard Payne University, the Douglas McArthur Academy of Freedom, and several hospitals. He was also a member of the Inner Senatorial Circle and helped found the Sammons Center for the Arts. He was a driven achiever who knew how to work hard and never expected more from anyone than he expected from himself. He had an uncanny ability to identify others' talents and help them be successful. This trait served him well as a manager of people and as a friend. He was a founding investor in Vanderbilt Resources Corporation. He was a loyal and generous friend. With his family, Bill made his love known through his actions as he believed words were cheap. He often said that everything is going to be alright and he made sure that it was. This time he couldn't do that. We will miss him terribly. He was preceded in death by his parents, James and Cecile Lusk, his sister Jane and brother Jim. He is survived by his wife of 59 years, Diane; children William B. Lusk II, Kevin Lusk, Hillary Medelberg, Jennifer Lusk-Panzera, Kimberly Stinson; seven grandchildren, Alex, Brandon, Charlie, Chase, Jennifer, Katie, and Mackenzie; and one great grandaughter, Molly. Services will be held 2 PM Saturday at Sparkman Hillcrest Funeral Home. 7405 W. Northwest Hwy, Dallas. Internment: Sparkman Hillcrest Cemetery immediately after funeral.


Funeral Home

Sparkman/Hillcrest Funeral Home & Memorial Park
7405 West Northwest Highway Dallas, TX 75225
(214) 363-5401

Published in Dallas Morning News on Feb. 14, 2014