William Edgar Borden (1944 - 2018)

  • "With deepest sympathies. May you find comfort from this..."
  • "Rip"
    - Jennifer Lewis

William Edgar Borden
05/22/1944 - 06/29/2018
Bill Borden, 74, passed away on June 29, 2018 at UF Health Shands Hospital in Jacksonville after a short illness. He is survived by his wife Jeanie Gill Borden, son Brett Borden, daughter Kimberly Borden Reilly, stepdaughters Deanna Gill Springer (Peter) and Nancy Gill, and grandsons Peter Springer and Jamie Reilly. The youngest of three siblings, Bill was born May 22, 1944 in Cincinnati, Ohio. The son of Harold and Norma, he grew up in nearby Georgetown, OH with his sisters Marilyn and Linda, all of whom preceded him in death. He obtained a journalism degree at Ohio University, and began his versatile career as a reporter for the Chicago Tribune. Bill eventually ventured into running his own business, cleaning phone booths, until he started a van conversion business called Komfort Koach with a partner in Louisville, Ky in the mid 70's. The company grew to be in Inc. magazine's 500 fastest growing companies in consecutive years in the early 80s and became the official van conversion company of NASCAR. Bill was active in many endeavors, successfully running a little league park, serving as Senior Director of the Kentucky Derby Festival Committee, and later writing technical auto racing articles for espn.com. He received the Governor's Merit Award from the Commonwealth of Kentucky, was named one of the 84 Outstanding Business Leaders in 1984 by Louisville Magazine, and served both as a Director on the Governor's Council for Recreation and on the Mayor's Business Advisory Board in Louisville. His lifelong love of racing started when he raced motorcycles in his youth. He became a fixture of the NASCAR garage area for years, designing many of the haulers that carried cars and equipment from track to track and serving as a spotter for multiple Winston Cup teams. He ran several race driving schools, helped get the Legends Series started, and helped create the David Pearson Racing Experience. He loved traveling to Europe with Jeanie, hanging out with his pets when home, swimming at the Port Orange YMCA and talking politics. In February he learned that he had pancreatic cancer. He fought the disease with everything he had and became much closer to God in the process. He was surrounded by loved ones at the end, listening to his favorite song as he took his last breaths. A Celebration of Bill's Life will be held at Tomoka Christian Church on Hand Avenue in Ormond Beach on July 21 at 11 am. In lieu of flowers, donations may be made to Tomoka Christian Church Missions Team in Bill's name or a .
Published in Daytona Beach News-Journal from July 11 to July 15, 2018
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