Joseph A. Rado Jr.

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  • "Our thoughts and prayers go out to the entire family."
    - Christopher Laudenslager
  • "Our thoughts and prayers are with Elaine and the family..."
  • "I remember "The Big Guy" coming home from work in his..."
    - Doug Beatty
  • "I had the pleasure of being 1 of Mr Rado's nurses many..."
    - Tracy RN
  • "Sending the entire Rado family my condolences at the loss..."
    - Anne Marie Willett
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LOS ANGELES — Joseph A. Rado Jr., 75, of Wyomissing, died peacefully Friday, April 25, 2014, in Cedars Sinai Medical Center, Los Angeles.

Joe was born in Bloomsburg, a son of Joseph A. Rado Sr. and Margarite Jones. He was raised in Berwick by Joseph and Kay Rado.

Joe was a 1957 graduate of Berwick High School and a 1958 graduate of The Perkiomen School. His higher education includes a Bachelor of Science in elementary education from Bloomsburg University in 1963 and a master's degree in education from West Chester University in 1970.

He was happily married for 49 years to his wife Elaine (Fugo) Rado.

Joe's admirable work career has spanned many successful professions including education, coaching, insurance sales and business leadership. For all those who knew him, his inspiring and positive nature brought out the best in people.

Upon graduating from Bloomsburg, Joe became a teacher and a coach. His first position was at Upper Merion High School, where he taught special education and coached football and wrestling from 1963-1965. His next position was at Lourdes Regional High School from 1965 to 1974, where he taught health and physical education and coached football, wrestling and golf. His success as a wrestling coach at Lourdes produced eight years of Central PA Catholic wrestling team championships, one state champion wrestler and 23 regional wrestling champions.

Joe was a go-getter. In 1974, with four daughters at home and another baby on the way, Joe started to sell insurance and became one of the most successful agents for Metropolitan Life from 1974 to 1986. He was ranked eighth in the country amongst his peers in the company in sales and received five President's Council Awards, 12 Leader's Council Awards and was awarded a membership in the Million Dollar Round Table.

In 1986, Joe had the opportunity to purchase a small elevator board repair business called WORLD Electronics. Joe took this small company of eight employees, then located in West Chester, to Morgantown, and expanded into contract manufacturing. In 1998, Joe moved the company headquarters again to Muhlenburg Township to a state-of-the art, 84,000 square foot manufacturing facility that has been recognized, over several years, as one of the top places to work in Berks County. Today WORLD Electronics has two locations in Pennsylvania, one in Indiana, Pa., and the main headquarters in Reading with over 100 employees. Joe's motto for success was, "We do things other people don't want to do."

He figured out that WORLD could make any kind of electronic assembly, and with his dedicated family of employees he grew WORLD Electronics into an international manufacturing facility.

Joe has served on many professional advisory boards over his career.

He loved to bring enjoyment into every endeavor and famously coined the phrase, "Have some fun today."

One of his most heartfelt associations was his alma mater. Joe was on the advisory board for the College of Business at Bloomsburg University. In 2012, the lobby in Sutliff Hall at Bloomsburg University was named the Rado Lobby in dedication to the many contributions of Joe and his wife, Elaine. In addition, Joe was a charter member of the International Alumni Council at Bloomsburg University.

Joe was a former chairman of the board of the Agile Web and on the advisory board for the National Association of Elevator Contractors, the National Association of Surface Mount Technology and the board of directors for the Manufacturers Association of Berks County.

He was a member of Sacred Heart Church in West Reading, former head wrestling coach for the Wyomissing Grapplers, a charter member of the Pennsylvania chapter of Unico, and a Pennsylvania ambassador from 2000 to 2007. He was a member of the Alexis de Tocquelville Society. He also served on the board of directors for the Berkshire Country Club for many years, as well as the board of directors for the The Hawk Mountain Council of the Boy Scouts of America.

Joe was named an all-state football player at Berwick Senior High School in 1956. He was inducted into the athletic hall of fame at The Perkiomen Prep School in 1987, the academic hall of fame at Berwick Senior High School in 2003 and the Pennsylvania Sports Hall of Fame, Bernie Romanoski Chapter in 2005. He was the first honorary member of Beta Gamma Sigma at Bloomsburg University, 2007, and was named to the Who's Who of the Heritage Registry, 2006 and 2007.

He also earned the following awards: Service Key at Bloomsburg University, 1963; Entrepreneur of the Year Award, 1992; National Leadership Award-Honorary Chairman of the Business Advisory Council, 2004; Distinguished Alumni Award from Bloomsburg University, 2004; U.S. Army Reserve Patriotic Support: Operations Enduring Freedom and Iraqi Freedom, 2004, and Boys and Girls Clubs of America Centennial Award, 2006.

Joe loved people, golf, Tuesday night cards, football, photography and kids' sports, which extended to his children and his grandchildren.

He is survived by his stepmother, Catherine Rado, of Berwick, and four brothers, Tony Rado, of Orangeville, Charles Rado Esq., of Dallas, Michael Rado, of Douglassville, and Rick Rado, of Berwick. His only sister was the late Catherine Rado, of Reading.

Joe will be greatly missed by his five children and five grandchildren, Stephanie Rado Taormina, of Wyomissing, and her two daughters, Allegra and Gabrielle, Lisa Rado, of Manhattan Beach, Calif., Susan Rado Duddy and her husband, Mike, and their three children, Michael, Gia and Bella Duddy, Joselle Rado, of Wayne, and his only son, Christian Rado, of Manhattan Beach, Calif.

RADO — Joseph A. Rado, Jr. 75, of Wyomissing. A memorial Mass will be celebrated at Sacred Heart Church in West Reading at 10 a.m. Friday at 10 a.m. Inurnment will be in Gethsemane Mausoleum, Muhlenberg Township. In lieu of flowers, memorial contributions may be made to one of the following: Bloomsburg University, School of Business; Berks Catholic Scholarship Fund; The Penn State Dance Marathon, Finance THON Office, 210 HUB, University Park 16802, or, or the Penn State Chapter of Uplifting Athletes, 112 Market St., Suite 301, Harrisburg 17101, or Edward J. Kuhn Funeral Home Inc., of West Reading, is in charge of arrangements. For online condolences, go to
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West Reading, PA 19611
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Published in The News Item on May 4, 2014