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P. Gus Cardenas was born, raised, and educated in San Antonio, Texas. Oldest of three sons to Edmundo and Francisca Urdiales Cardenas. Graduated from San Antonio Technical & Vocational High School and received a one-year scholarship from the League of United Latin American Citizens(LULAC). Entered St. Mary's University of San Antonio, in the fall of 1951. Earned a Bachelor of Business Administration in Economics in May of 1955.
Commissioned as a 2nd Lieutenant in the United States Army Artillery, 1955. Received honorable discharge as a 1st Lieutenant from the United States Army,1958. Employed for Goodyear Tire and Rubber Company as a management trainee. Employed for Litton Industries/Monroe Calculating Machine Division for five years. While working full-time, he attended evening classes at St. Mary's University and earned his Master of Arts degree in International Economics in May, 1962.
Upon graduation with his Master of Arts degree, he was employed as an executive with Xerox Corporation. Area of expertise was in marketing and operations, with an emphasis in management and organizational restructuring and planning. Served as national liaison with the Xerox Foundation and also as National Liaison for Hispanic Affairs. Retired from Xerox Corporation after 25 years of service. Xerox executive on loan program to the Hispanic Association of Colleges and Universities(HACU) 1987. Served for five years as special assistant and instructor of Economics at Palo Alto College in San Antonio, Texas. Senior executive for five years at HACU. Employed in the academic field for 36 years (five of them full time and 32 years as an adjunct lecturer of Economics at San Antonio College, Palo Alto College, Northwest Vista College and Del Mar College in Corpus Christi, Texas). He was still teaching at Northwest Vista College as an adjunct lecturer of economics at the time of his death.
National board member of Child Welfare League of America(CWLA), national board member for the Center for Applied Linguistics(CAL), and the founder and first member of the national board of HACU.
In September 24, 1990, the Hispanic Association of Colleges and Universities established the P. Gus Cardenas Leadership Award, which is awarded annually at their national conference. Awarded the George B. Kohnen Leadership Award February 23, 2001, St. Mary's University of San Antonio, Texas. In 2011, he was awarded the AARP State of Texas Volunteer of the Year Award for his leadership and dedication to senior citizens throughout the state of Texas.
Served as State President of AARP of Texas for 6 years and appointed to State Coordinator for all AARP Driver Safety Programs in Texas May, 2008. Advisory board member of the San Antonio/South Texas Casey Family Program. Board member of the Alamo Community College Foundation. Certified Mediator and Arbitrator for the Bexar County Dispute Resolution Center in San Antonio, Texas.
P. Gus is preceded in death by his loving wife of 44 years, Dolores Garza and his grandson, Christopher Cardenas. He is survived by his 3 adult children, Gus T., Adele and husband, Vincent Malott, Esther and husband, Carl Pipoly and 7 grandchildren; brothers, Arthur Cardenas and Eddie Cardenas; numerous nieces and nephews; and, his long time companion, Mary Lou San Miguel and her family. Visitation will be held on Monday, July 28, 2014 from 5pm-9pm at Porter Loring on McCullough Ave.
JULY 28, 2014
PORTER LORING CHAPEL
ST. MATTHEW CATHOLIC CHURCH
10703 WURZBACH RD.
JULY 29, 2014
Interment will follow in San Jose Burial Park. In lieu of flowers we request donations be made to The P. Gus Cardenas Leadership Award with HACU, The Hispanic Association of Colleges and Universities.
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Published in Express-News on July 28, 2014