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Anthony Carson LEA

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Anthony LEA Obituary

ANTHONY CARSON LEA (Tony) Anthony (Tony) Carson Lea, born February 20, 1947, passed away suddenly in Toronto on November 24, 2022 following a two-year illness. Born in Toronto to Edgar and Adrienne (née Adams) Lea was predeceased by his first wife, Barbara (née Currie) Lea; and sister, Frances Trigg (Brian). He will be deeply missed by his wife, Joanne; his son, John (Alayna); his grandchildren, William and Victoria; his brothers, Ted (Barbara) and Don (Kathy); and sister, Pat; his nieces and nephews, and everyone in the extended Lea, Currie, and Tofani/Proos families. In his youth Tony was a Queen's scout and became an avid hunter, fisher, and all-around outdoorsman. After graduating high school at Oakwood Collegiate he obtained his BA (Trinity College), MA, and PhD in Geography from the University of Toronto. At the same time, he was camp director of Bayview Glen Camp and, after Bayview Glen's founder died, he led the school and camp in a variety of roles as Chairman of the Board of the L. Doreen Hopkins foundation and Bayview Glen school from 1980-1990. While obtaining his graduate degrees and thereafter he taught Geography at Erasmus University in Rotterdam, The University of Minnesota, Queen's University, The University of Toronto, and Toronto Metropolitan University (formerly Ryerson). For over four decades Tony was an international leader in research methods relating to location and segmentation. He was recognized globally as the creator of dozens of advanced methodologies widely used by hundreds of research organizations both academic and commercial. As the Chief Methodologist at both Compusearch and Environics Analytics (where he was also a founder) he led and mentored young men and women in those companies and, many others across a wide range of industries, to be data-driven. He was known for his brilliance, dedication, loyalty, and good humor. Along with leading those two organizations, he continued his academic pursuits throughout his career - researching, speaking, teaching, and mentoring at U of T, TMU, and other colleges and universities. His entire academic and professional family feels his loss profoundly and appreciates his lessons, contributions, and all the time they had with him. The family wishes to extend their thanks for the thoughtful care provided to Tony by Dr. David Cheah, Dr. Carole Cohen and David MacFarlane, the staff at Revera Leaside, and his dedicated caregivers, Mimie, Maria, Elaine, Rowena and Cynthia. The family will receive friends at the Humphrey Funeral Home A.W. Miles - Newbigging Chapel, 1403 Bayview Avenue (at Davisville) on Friday, December 2, from 1-2 p.m. followed by a funeral service at 2 p.m. in the chapel (followed by a reception). Condolences may be forwarded through www.humphreymiles.com. Tony will be remembered for the twinkle in his eye, the never-ending stories he told and his many great adventures.
Published by The Globe and Mail from Nov. 28 to Dec. 2, 2022.

Memories and Condolences
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6 Entries

Susan Williams

November 30, 2022

I knew Tony for many years and was an inspiration to researchers in the field. I learned alot from Tony, valued his friendship, his humour, his nerdiness, and his ability to garner respect from all around him, even though many never understood or could grasp what he was talking about lol. He will be truly missed.
Condolences to his family during this difficult time.

Susan Williams

Carol Foderick

November 29, 2022

Our thoughts are with the entire Lea family during this difficult time.

Michal and Nancy Bardecki

November 29, 2022

We are so sorry for your loss. Our thoughts are with Tony's whole extended family at this sorrowful time. We will always remember Tony as a smart, witty and generous friend. We hope that your hearts will be filled with wonderful memories of Tony

Richard Boire

November 29, 2022

I first met Tony in the late 80's when he was the chief statistican/geographer at Compusearch where he helped to pioneer the use of clustering techniques for marketing programs at American Express Canada. My interactions with Tony continued over the years until I joined Environics Analytics in 2016. I was always tremendously impressed with his technical knowledge but more importantly with his great sense of humor which allowed people to feel comfortable around him. He will be missed.

Stuart Young

November 28, 2022

I did not get to know Tony as well as I would have liked, but I thoroughly enjoyed his company. He was a mentor as well as a good person. I can think of no better accolade for someone like him.

Maureen Atkinson

November 28, 2022

Tony has been a wonderful work colleague for many years. Even before Environics Analytics, we worked with him in his previous companies. He was always so smart and funny. What a great combination for a nerd. As a supplier to the retail industry, he always was respected. He has so many friends within the industry. I consider him a friend as well.
My condolences to his family. I am sure they will miss that twinkle in his eye.

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Memorial Events
for Anthony LEA

Funeral services provided by:

Humphrey Funeral Home A.W. Miles - Newbigging Chapel Limited

1403 Bayview Avenue, Toronto, ON M4G 3A8