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Rico Wade (Prince Williams/Wireimage)

Rico Wade (1972–2024), key player in Atlanta’s hip-hop scene

by Eric San Juan

Rico Wade was a member of the Atlanta-based production trio Organized Noize, a key player in Atlanta’s hip-hop scene, and one of the architects of the “Dirty South” sound. 

Rico Wade’s legacy 

When Rico Wade got together with Sleepy Brown and Ray Murray in the early 1990s to form Organized Noize, the trio helped change the course of Atlanta music and hip-hop as a whole. As both a producer and songwriter, Wade helped create hits like TLC’s “Waterfalls,” En Vogue’s “Don’t Let Go,” “Saturday (Oooh! Ooooh!)” by Ludacris, and other hit songs. 

Wade was co-producer on the first two Outkast albums, 1994’s “Southernplayalisticadillacmuzik” and “ATLiens” in 1996, “Soul Food;” the 1995 debut Goodie Mob LP; and many popular releases. He and his team helped craft the so-called “Dirty South” sound in hip-hip, characterized by a gritty, distorted approach to production. 

Wade worked with the Dungeon Family, an Atlanta-based collective of artists and musicians that includes Big Boi, Andre 3000, CeeLo Green, and other Atlanta-based hitmakers. 

Tributes to Rico Wade 

Full obituary: The Atlanta Journal-Constitution 

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