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Mike Parker was one of the key people responsible for creating the ubiquitous and beloved font Helvetica.
Mike Parker (1929 – 2014) was one of the key people responsible for creating the ubiquitous and beloved font Helvetica.
Characterized as the “Godfather” of the typeface, Parker died Feb. 23, 2014, but you can still see his work. Just look around; Helvetica is everywhere.
In the New York City subway:
In popular corporate logos like Crate & Barrel, Jeep, or Lufthansa:
And, of course, the logo for Target:
Parker himself talked about his work in the 2007 documentary “Helvetica,” shedding light on the creation of the remarkable typeface.
