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BORN
1937
DIED
2019
Annette Gould Obituary
12/15/37 - 11/10/19
Valley native Annette Marilyn Gould passed Nov. 10, 2019. Born to Mabel "Babe" and Charles Wilda, she grew up on her Star, Idaho family farm, attending Meridian High School. Having met as teenagers, Annette married Don Gould in 1956.
Don and Annette Gould owned and operated dozens of area businesses such as Fairview Square shopping mall, Realty West, Casa Blanca Restaurant & Cantina, the Jabberwocky, Boots, Belts and Etc., and the Hibachi. Undoubtedly Annette is best remembered for her successful clothing store, the Serendipity.
Annette and her family spent many days (and nights) at Bogus Basin during the winter, shifting to golfing and traveling during the summer. Having earned her pilot's license, the family often flew in their own aircraft to visit friends. Annette was a former secretary for the Ninety-Nines (the association of women pilots), serving as a docent for the opening of the Boise airport's first jet concourse in 1969.
Beginning in the 1980s, Annette began living and working outside of the area as an art broker and dealer in New York, Scottsdale, Arizona, Naples, Florida, San Francisco, and her beloved Sun Valley. During these years, Annette's regular companions were her beloved Yorkshire Terriers Puddin' and Penelope.
Annette is survived by her three children, Rod Gould, Candi Allphin (Randy), and Russell Gould, all of Boise, her grandchildren, Ryan and Courtney Gould of Boise, Devin Allphin of Lake Forest, California, and C. Travis McGarvin of Fairbanks, Alaska, her sister Linda Cook (Bob) of Caldwell, and her brother Jerry Wilda (Bobbie) of Caldwell.
A celebration of Annette's life is set to be held at the Arid Club, 2 PM Dec. 15. Since Annette had such a strong love of dogs and cats, donations in her name to the Idaho Humane Society are encouraged
To plant trees in memory, please visit the Sympathy Store.
Memories and Condolences
for Annette Gould
Sponsored by The Idaho Statesman.
5 Entries
Ross
November 18, 2024
Looking at your picture, I just had to smile. RIP, my friend.
Patrick Pullin
November 18, 2020
I worked with Annette in the art business, she was one of the best in the game in her day. We stayed good friends till she passed away R.I.P.
Ross Parker
November 18, 2020
Annette, Always in our thoughts. We all miss you dearly.
February 17, 2020
So so sad ! RIP Annette. You were a real star and nobody could ever sell from the telephone like you. You were such a great asset to us for such a long time and you will be sorely missed by all of us. Well think about all the good times we had together on the road. A lot of humor that will bring back great memories. Thank you for all you did for me and my family. Your friend, always Ross
Gary Holland
December 20, 2019
I remember meeting Annette in the mid 1990's when she asked to be a part of my studio-gallery in 8th Street Marketplace. This lady, with her ever-cute little dog, sold an incredible amount of my art in the next few months. She was the best salesperson I've ever known, warm, chatty, witty and at times willing to say "c'mon you old cheapskate, pull out a credit card and buy these paintings"...and it worked!
We shared woes, losing friends, spouses, children and joys about the wild experiences we'd had together on our business trips or in the gallery. I recall how happy she was when I painted her puppy dog's portrait after she passed on. Now she's with her again.
Over the last two years I've been trying to find Annette, as her old number no longer worked. Now I've found her... Sad. Blessing her and her family, who she loved so much.
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