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Larry G. Gust

1941 - 2016 Obituary Condolences
Larry G. Gust Obituary
Larry G Gust, born in Riverhead, Washington, passed away in West Hollywood, California on March 21, 2016, at the age of 74, after a long and brave struggle with COPD related health issues. This charming and beloved man first came to Hollywood to be a film actor, after obtaining his Masters of Arts degree in theater at Washington State University. His first break came in the film, Wild on the Beach, in 1965. Larry's interests quickly moved in the direction of talent representation and management. He became an agent at the well-known agency GAC, where he worked with Roy Gerber on the Hollywood Palace TV series with artists such as Judy Garland, Dusty Springfield and others. As a talent manager, he managed the careers of actress/singer Kaye Stevens. Larry's proudest time in his show business career came when he became talent coordinator for The Joey Bishop Show, the ABC late night talk show from 1967-1969. He relished his time working with Joey, Regis Philbin (co-host) and the terrific guest stars appearing on the show. In the early 1970's Larry went to work as Allan Carr's assistant manager for such top acts as Ann Margret, Mama Cass Elliot, and a host of musical and film stars. The brilliant Mr Gust still had one more area of show business to explore and conquer . That was the world of "cabaret", which reached it's heights during the 1970's. He booked and co-produced shows for Sylvester, Helen Schneider, and many other acts in the cabaret rooms of the disco After Dark, Odyssey and The Cabaret in Los Angeles, as well as in the showroom of The Cabaret in the North Beach entertainment center of San Francisco. His last knock-out production was for Tom Liebengood's solo show in 2014. To his friends, of which there are many, Larry was the style setter and raconteur, spinning tales of the rich and famous and the not so rich and famous. He was also a perfectionist whether he was selling at David Orgell's or putting on a show. But to us, his finest trait was his dear and devoted friendship. He was always there to help or comfort. He leaves behind his West Hollywood "family of friends", his dog/pal, Toby, and his Washington family, including his beloved sister, Marcial Heider, neice , Connie Koch, nephew, Craig Heider, and so many family descendants. When you hear a Sarah Vaughn or Carmen McCrea recording, see a beautiful sunrise or sunset, or experience the day after a good soaking rain in West Hollywood, think of Larry. He was the rarest of birds, ready to take on the world with his own, unique being. He met his health challenges with grace and dignity and now sits among the angels taking on new experiences. Family services to be held April 9th in Ritzville, Washington. A memorial service and celebration of his life will be held in West Hollywood at a later date.
Published in the Los Angeles Times on Mar. 29, 2016
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