Judith Camilla "Judy" Larocque
Her Business, Her Retriever

Judy Larocque founded and led a small company in Framingham, Mass., called Market Perspectives, and she had a golden retriever named Naboo. They were pillars in her life, said her daughters, Carie and Danielle Lemack. More than that: the dog and the company were her children, too.

That realization brought responsibilities. Carie Lemack went to the company's offices to tell employees that Ms. Larocque's plane, American Airlines Flight 11 out of Boston, had crashed. Danielle Lemack, a lawyer in Chicago, met with board members. Naboo needed to be walked, and loved, and perhaps consoled, too. "The company was her creation," Carie Lemack said. "I would say it was her third baby, but that would be Naboo, so it was her fourth."

Ms. Larocque, 50, had been seeking a new balance of work and life recently, and did so with the intensity she brought to everything. She walked 60 miles for a breast cancer fund-raiser in May, and had rediscovered a passion of her youth: yoga.

Profile published in THE NEW YORK TIMES on October 13, 2001.


Judith Larocque,

led research firm

By Globe Staff, 9/22/2001

Judith Frankel Larocque of Framingham, founder and CEO of a market research company, was killed Sept. 11 in the crash of American Airlines Flight 11 in New York City. She was 50.

Ms. Larocque graduated from Boston University with a degree in psychology.

After working for technology companies including Digital Equipment Corp., MassComp, and BBN, she founded and became CEO of Market Perspectives Inc., a real-time market research company for high-tech companies.

She lived most of her life near Lake Cochituate, and recently rediscovered the lake with her golden retriever, Naboo.

She leaves two daughters, Danielle and Carie Lemack.

Services will be private.

Published by Boston Globe on Sep. 13, 2001.
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58 Entries
Thinking of you today Judy
Mary Erichsen
September 11, 2021
My funny and spirited freshman roommate at UMass, you will always be remembered and missed! Love Jan
Jan Schoepfer Nugent
Friend
September 11, 2021
Thinking of Judy today...
Chuck Palmer
Work
September 10, 2021
Larocque Alain
Family
April 23, 2020
JUDITH............ OMG

YOU WERE THE GREATEST PERSON THAT I KNOW OF . YOU WERE SO SWEET, CARING ,AND ALWAYS WERE A PERSON THAT PEOPLE COULD COUNT ON IF THEY EVER NEEDED ANY HELP. I ALWAYS HAD A CRUSH ON YOU WHEN WE WERE IN FRAMINGHAM NORTH HIGH SCHOOL (1968) I AM ALWAYS THINKING OF YOU AND WILL KEEP YOU IN MY PRAYERS AND CLOSE TO MY HEART . YOU WERE ALWAYS A GOOD FRIEND TO ALL .
GOD BLESS YOU JUDY ,
ALWAYS YOUR FRIEND,
JOHN MC KERNAN
CAPE COD MA.
April 21, 2020
Thinking of Judy on this sad day. Can't believe that she was on that flight. Loved your spirit Judy. Prayers for your family. Love, Mary Erichsen
Mary Erichsen
September 12, 2019
Think of Judy always on 9/11 but also when I'm driving around and thinking about our days at U.MA together. Lots of happy memories.
So sad that she went way too soon. Love, Jan Schoepfer Nugent
September 12, 2019
Sympathy to the family
Alain Larocque
Family
September 12, 2019
Thinking of Judy today, and all who love her, especially Carrie and Danielle.
Molly Lynch- St John
September 11, 2019
My sympathies for the lost
Alain Larocque
April 6, 2016
Thinking of you today, Judy, my dear funny & lively freshman roommate at U. MA. Love, Jan Schoepfer Nugent
September 11, 2015
I'm saying a special prayer today for Judy's daughters and other family and friends. Love from Texas
Del Newberry
July 29, 2015
I knew Judy from her days at DEC. We just clicked. My heart is heavy to learn about her passing. What a great loss. My prayers are for the girls and the family. Judy was so proud of her girls, and I know they will carry on Judy's spirit. Hugs. Mary
Mary Erichsen
January 2, 2015
Thinking always of you, Judy, and your girls, especially at this time of year……Your U. Mass buddy, Jan xo
September 14, 2014
bella beltz
September 11, 2014
After doing my family tree, i found out that she was a far relative of mine,she was a wounderful person....
Alain Larocque
September 9, 2014
In Memory
With Honor & Respect.
S J. Friscia III
April 28, 2014
Judy was a wonderful lady, always with a smile, always willing to go the extra mile for a grateful customer.

She is still missed.

On behalf of Judy's friends at DCI
Warwick Davies
September 11, 2013
I have seen/read about the work that Judy's daughter Carie has done and am inspired by her strength in bringing something positive out of this tragedy. My prayers are with her and her family.
Rebecca Muller
February 18, 2012
Today at my Catholic Church there was a basket of names of all the people who died on 9/11 . The priest had told us to grab a name and than to wrap that name around our wrist so we could remember that person all day long. As soon as I grab a name I read out loud your name: ' Judith Camilla Larocque." I said a prayer for you and your family right away. All day as I saw your name on my wrist I continued to pray for you.
As I did my daily errands and visited friends they all ask me what was on my wrist? I told them with pride this is a lady who died on 9/11 and I was honoring her memory. My friends were like WOW that is WONDERFUL and they too said a prayer for you. So, today you must of heard your name be called out all day long :). I am honored to pick your name Judith. I was curious to see what would come up as I type your name into my computer and once I did I saw your picture and your beautiful smile. YOU made my day.
MAY you REST in PEACE and watch over all of us in America.
Narcisa Madrid
September 12, 2011
Judy, I did not know you well, but
I will not forget you.
Your picture is next to mine in our
high school yearbook.
I wish you and your family peace.
Arthur Gabe
September 11, 2011
To the family and friends of Judith Camilla "Judy" Larocque (Frankel):
Judy will be held in the hearts of Americans forever. I cannot and will not allow those we lost on 9/11 be forgotten. My deepest sympathy to you.
Peggy Childers
September 11, 2011
Carrie & Danielle:
I was your Mom's freshman roommate at U.MA --before she left to marry Burt. She was very spirited and full of beans back then! I last saw her when you were babies and then I lost touch with her. I wish you peace after this horrible painful tragedy. She would be so proud of all you have done and accomplished! Jan (Schoepfer) Nugent
Jan Schoepfer Nugent
September 11, 2011
I was a friend of Judy and her ex-husband, Bert Lemack at UMass in the late 60's. My prayers and thoughts are with her family.

Steven (Sonny) Incropera, UMass '70
September 11, 2011
I worked with Judy long ago. She was a warm, friendly and funny person that made our department a much better place. It was a shock to hear she was lost. My prayers are always with her.
Ted Wrobel
September 11, 2010
Carie, I had the honor today to listen to your story and watch "Killing In The Name" and want to say how lucky we are (humanity in general) to have someone like you to bring light to these stories. You are an inspiration and its so great that you continue to make sure your Mothers legacy is kept alive. Thank you.
Tara Fuerst
August 9, 2010
To Danielle and Carie - your mother must be so very proud of you both. You are a credit to her and your strength and courage is inspirational. I wish you both peace and comfort on this very sad day. Your mother was a remarkable woman.
Judy K
September 11, 2009
I was walking next Lake Cochituate recently with a dear friend, and we came upon the beautiful bench placed in Judy's memory. The bench has seen better days, and the name plaque had come detached. I konw this isn't the right venue, but lacking other ways to contact you, I wanted you to know I rescued the name plaque and want to return it to you. I would also be honored to contribute some funds to restore the bench and the name plaque, in honor of your Mom.
Bob Stables
June 1, 2009
In remembrance....
P Tabbernor
June 7, 2007
As I stitched your name on the memorial that I am doing for all of the victims, I prayed for you and your family. Please know that your death was not in vain. We will always remember. God Bless.
Kristine
November 2, 2006
I am so very sorry for the loss of your mother, girls. I did not know Judy but realize she sounded like a great person. I had to write this since we do share the same last name. My heart goes out to all those who are grieving.
Jackie Larocque
September 12, 2006
Judy - I looked up today, remembering you and your family in my prayers. We worked with you and your company, and remember your unerring enthusiasm.
September 11, 2006
Danielle - Just as the soft rains fill the streams, pour into the rivers and join together in the oceans, so may the power of every moment of your goodness flow forth to awaken and heal.

Peace and Love to you and Carie.

Nancy
Nancy Chapman
September 11, 2003
Judy was my former employer and a friend. I had the opportunity to work with her company in it's first years. The experience was unforgettable. She helped me personally through some very hard times, and supported me throughout.
Shannon Mulloy
August 29, 2003
May Ms.Larocque's smile, heart and love for life continue to shine through her family and friends.

God Bless you all.
Julie
November 12, 2002
I had the privelege of also wearing a heart badge with Judy's name on it during the Seattle performance of the Rolling Requiem. It was an extremely emotional experience, made all the more so by the connection I felt I had to the family members of a specific person. Again, it was an honor to sing in Judy's name.
Mindy Patras
September 12, 2002
I never met Judy. However, a group of us who work here at Committee for Children in Seattle are going to a special tribute to the 9/11 victims, a Rolling Requiem at Safeco Field, on September 11, 2002. I will be wearing a heart with Judy's name on it and will be thinking of her and those who loved her.
Trina Forest
September 9, 2002
I will always remember Judy as a woman full of life, strength, and determination. May God bless her and her loving daughters, Carie and Danielle.
Mary (Deedy) Wyman
September 8, 2002
DEAR GOD SHINE YOUR LIGHT ON THIS WONDERFUL WOMAN..JUDITH CAMILLA JUDY
FRANKEL LAROCQUE AND MAY HER SOUL REST IN PEACE WITH GOD AND HIS ANGELS..GOD BLESS HER LOVING FAMILY ..HER DOG AND HER MANY FRIENDS..GOD BLESS AMERICA..AMEN
June 8, 2002
REST IN PEACE JUDY LAROCQUE
ERICA
May 14, 2002
Carie and Danielle: I'm sorry I never knew your Mom. She sounds like a wonderful person. I'm sure she would be very proud of the leadership and service you have provided for the Families of September 11.
Steve Push
April 19, 2002
Judith is remembered by those who knew her as a warm, confident, and caring person who shared her knowledge and herself with others. May the memories of her smile and her life be forever in your hearts healing and warming each of you. God Bless.
God Bless.
Sheila Werland
March 15, 2002
I saw you smile,and smile some more,
Saw you live and give and love and laugh.I saw this in your smile.There is not a day that goes by that you are not thought of you,for to smile,is to remember.
Never forget that we cried,but Lord teach us to laugh and smile again.
You are missed.
Connor(Sis) Niles
March 13, 2002
I dont mourn for you. I smile you have touched my heart and i hope to touch yours although you will never be able to read this i know in the sunshine days you will be smiling. For you made me stronger. I dont know you or your family. But i know the pain that you all feel and the impact on me..I am a 6th grade student and ....God Bless....
Strachia Greiman
March 11, 2002
I am so very sorry to hear about your loss. I did find out, a few months later, that Judy did the Avon Breast Cancer 3 Day walk in Boston, Last May 2001. I also did that walk, and this year, I will be doing the 3 day walk in New YOrk in October, 2002. I would like to commemorate Judy by wearing her picture and walker # on my T-shirt. I would be proud to display her # 1072 for people to see. God Bless you and know she is with the Angels.
Sylvia Frenette
February 9, 2002
We are deeply sorry for your loss of Judy. She has such a brilliant, heart touching, warm and friendly smile which must be a reflection of her heart. May her warm heart, life and love continue living in all who love her. May precious memories of times together lighten the sorrow in your hearts. Our hearts cry with you.
America Cries
We see your sorrow-
and our hearts cry....
We can not erase your pain
but you do not have to face the anguish alone-for we-
-the American people-
are beside you.
We so desperately want to have the touch that brings you comfort,
the strength that gives you courage,
and the words to lighten your spirits.
And when we are left speechless
may the silence of our nation weave love into your hearts
to ease your sorrow.
May you find healing through our nation's strength as we-
-the American people-
face this difficult time together. Our hearts are with you. Teresa Jahn
Dixon, IL
Teresa Jahn
January 11, 2002
I got her bracelet for Christmas with her name.I am proud to wear it.I am in third grade.
Samantha Charles
January 1, 2002
Judy was my sister and best friend. She was a guiding light to my daughter and a sister to my husband. I miss you so much and will try very hard to pick up the pieces. I will do my best to take after the girls and I will wear your name daily. Thank you for your love and wisdom.

Diane
Diane Marshall
December 22, 2001
What a bright, strong spirit, and what an incredible loss! God bless you Judy, and all your family - you are not forgotten.
Liz Brimm
November 2, 2001
I will always remember Judy for her wonderful spirit, relentless enthusiasm and warm heart. We are all better off for having known her.
Bob Winter
September 28, 2001
MY THOUGHTS AND PRAYERS GO OUT TO YOU ALL.MAY GOD BLESS YOU ALL.
JUDITH MAY YOU REST IN PEACE.
Barbara Bolin
September 27, 2001
I worked for Judy for five years at MPI very closely and will miss her very much. She and I were like sisters; we cried together, fought with each other, hugged and made up, shared a common history of marriages and children, and had mutual respect for each other....I'll never forget you Judy.
Lorraine
Lorraine Walsh
September 25, 2001
I was a client of Judy's. She was always pleasant to talk to and a very intelligent businesswoman. She approached business problems with a sense of calmness and professionalism that can only exist with experience and if you have a passion for your business. She had it. She will be sorely missed.
Kimberley Weir
September 21, 2001
The last time I talked with Judy was less than a month ago. In that conversation, Judy shared so much with me about work, business and life as an entrepreneur, which enabled me to take some comfort in the face of the tragedy. Judy lived a worthy life in the way that she had always wanted to. She will be missed and her legacy will live on.
Ji
September 21, 2001
Judy - you were first a boss, quickly a mentor, and then a friend. I will miss you.
Paul Reynolds
September 20, 2001
Judy will be sadly missed and may her strong spirit live on.
Jill Blasi LeClare
September 20, 2001
May the lasting memories of lives created together help comfort the sorrow of lives lost apart. To a great mother and aunt, and a brilliant businesswoman. RIP Judy Larocque.Love, the Larocque Family.
Jason Larocque
September 20, 2001
I am so very sad, yet I can smile at the recollection of Judy's laugh.
Donna Peterson
September 20, 2001
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