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Featured Memorial | Horst Rechelbacher

Horst Rechelbacher Obituary

11/11/1941 - 2/15/2014| Visit Guest Book
Horst Rechelbacher  (Photo By Dave Buresh/The Denver Post via Getty Images)
Horst Rechelbacher (Photo By Dave Buresh/The Denver Post via Getty Images)
OSCEOLA, Wis. (AP) — Minneapolis-based Aveda Corp. says the founder of the beauty-products company has died at his Wisconsin home at the age of 72.

A notice posted on Aveda's website says Horst Rechelbacher died in Osceola, Wis., on Saturday after an illness.

Rechelbacher was an Austrian immigrant who founded the company in 1978. He started with one salon that he turned into larger company that he eventually sold to Estee Lauder Cos. for $300 million.

Aveda sells hair-care and skin-care products for men and women.

Aveda Global President Dominique Conseil says Rechelbacher will be remembered for his vision and leadership. She says in a statement he brought holistic beauty to the industry, "connecting hair, face and body as one."

The St. Paul Pioneer Press says Rechelbacher was diagnosed with pancreatic cancer in 2011.

Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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Published in The New York Times on February 17, 2014
RECHELBACHER--Horst,The Lauder family, The Estee Lauder Companies and Aveda are deeply saddened by the loss of Horst Rechelbacher, founder of Aveda, the pioneering and visionary prestige hair care... Read Obituary
Published in Pioneer Press from February 18 to February 23, 2014
November 11, 1941 ~ February 15, 2014 Legendary entrepreneur and environmental activist Horst M. Rechelbacher passed away in peace at his home in Osceola, Wisconsin on Saturday, February 15, 2014.... Read Obituary
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