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EDWARD RUGGLES Obituary
EDWARD R., Feb. 18, 2011, Age 69. Husband of Vera Carbo Ruggles; father of Lee Ann and Allison Goess; grandfather of Zach and Kylie; and brother of Richard E. Ruggles. Excep-tional Art Director, wood worker, sport fisherman, cook, storyteller, friend, and curmud-geon. Ed worked in major advertising agencies in New York and Philadelphia. He loved to catch, cook and eat fish. Parties in his honor are in the works. His message to smokers: DON'T. His life went up in smoke and so shall he. Parties in his honor at his home Feb. 27 and Mar. 6 from 3 to 7 P.M. Come to one or both.
To plant trees in memory, please visit the Sympathy Store.
6 Entries
Mel Ciociola
March 18, 2011
Kind of fitting that I'd find out about Ed's passing at a Creative Award Show. We won quite a few of those together. In addition to being my friend, Ed was my first Art Director. We were a true team for perhaps 10 of my first 15 years in the business. The first agency we worked together (but certainly not the last) was Gray & Rogers in Philly. Ed was a great talent to work with one-on-one for your fist job in advertising! There weren't all that many award shows back then, so it was kind of unusual when a young creative team from Philly won a NY Art Director's Club award with a little half-page newspaper ad -- for a party at a local college fraternity. The ad featured a young long-haired hippie that Ed photographed in his office with a Polaroid camera, using some handy, nearby black construction paper to create a limbo background. The other big winner in our category that year? Volkswagen...when Volkswagen was really Volkswagen. Ed encouraged me to go work in NYC and promised he'd follow right behind me. So I did...but as I recall that was right around the time when Eddie was lucky enough to meet Vera. Anyway, I carried his book to agencies all over Manhattan for a few years, but he stayed put in Philly...until I lured him to the Big Apple with promises that we'd work together again, only this time around on major accounts. And we did! Eventually, in a pre-title inflation era when what they called you at an advertising agency really meant something, instead of being promoted to Art Supervisor, Ed was actually the first Art Director to be named a Creative Supervisor at BBDO in NY. We were still one heck of a creative team. As life has a way of doing sometimes, we eventually went our own ways. But for my part, at least, I've often wondered what my pal the artist and fisherman was doing at this point in time. And there I was, smiling for the camera at an advertising award show last week, when I asked somebody about Ed and they told me what had recently happened. My face literally froze in shock and disbelief...so I asked the young man taking the photo to kindly erase that one and please take another. I pasted a smile on my face for that second shot but inside I didn't feel like smiling one little bit. Ed was my friend and partner...and he was also one-of-a-kind. I'm certain this beautiful man will be missed by everyone who was fortunate enough to know him.
Jaine Lucas
March 2, 2011
Ed was simply unforgettable. A true character, a kind curmudgeon with a sharp wit and a quick smile, he was always a true professional. For some reason, I still picture him in his blue blazer with shiny buttons and a pocket scarf. He gave Weightman class and personality. Vera, my thoughts are with you and your family.
Dava Guerin
February 28, 2011
Ed was a scream. We woked together at the Weightman Group in the 1990's, and he made every new business pitch a moment to remember. He had such a wry sense of humor and made everyone around him smile. He always told us to never smoke, yet the habit was a hard one for him to kick. But, he loved life, and made the most of every moment. Ed, you will always be remembered ,and those memories will never go up in smoke. RIP.
Mariana Robertson
February 24, 2011
I began my professional career working for Ed as a Creative Dept Assistant at Weightman. His wit, intelligence and sarcasm always made me laugh. Carol and I planted a mannequin in his office after weeks of cryptic phone messages from "Simone" - his reaction was priceless!!!
He challenged me to push the boundaries while always being a realist and keeping in mind that the client will never go as far unless you encourage them to believe they deserve to.
My heart hurts for Vera and the whole family. A great man in fishing in the sky now. May your hearts find peace in time.
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John Kerr
February 24, 2011
Vera and family;
I am saddened to hear of Ed's passing.
Although it has been many years since I saw Ed, I will never forget his creative talent and personality and the influence he had on me during the time we both worked at Weightman. He was a true character and a lot of fun to work with. I am glad I had the chance to know Ed and to work with him.
February 20, 2011
we will miss your incredible vocabulary at the dinner table.
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