Robert-LUSCH-Obituary

Robert Frank LUSCH

Tucson, Arizona

1949 - 2017

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Tucson, Arizona

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LUSCH, Robert Frank, 68, of Tucson, AZ, passed away on February 23, 2017, at Kanmar Place Hospice, Tucson, AZ, after a courageous battle against bladder cancer. He was born on January 21, 1949 in Grosse Pointe, MI. Visitation and rosary will be held on Thursday, March 2, 2017, from 6:00 p.m. to...

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Thank you Bob, for your love and for your sparking work.

I'll try to keep on building on your ideas and spreading your memory.

Bob was a great mentor to me and my company since 2012. I met him first time after his lecture at Leeds Business School, when I was fresh from completing an MRes in Service Science in Education and at early days of my startup. Bob guided and shaped my thinking towards in taking critical business decisions about the growth of my company and mobile app World Around Me. I had a privilege to meet Bob over a meal at his home in April 2016. Whilst having conversations about Service Science,...

I will miss you Daddy, but I know you will watch over me and be forever in my heart.

I knew Bob since 1972 when he was finishing up his Master's program at the University of Arizona and I was in my first year as a doctoral student. We have been friends for more than 40 years. He was an amazing scholar and all-around good person. He would always take time to help friends and colleagues. His professional accomplishments were significant and his legacy to the marketing discipline will be ongoing through his articles, books and presentations. Bob will be greatly missed. My...

Bob was a great mentor and a big thinker. His impact was large and will last for a very long time.

Aric Rindfleisch

The Spathiphyllum Plant by FTD - BASKET INCLUDED

The FTD Cherished Farewell Arrangement

Bob Lush was the best business school dean I ever had.
Stuart Johnston
TCU

My deepest sympathy to the Lusch family. May you all find comfort in reading Matthew 5:4 in this time of sorrow.